
If you’ve ever stood in front of a fragrance counter feeling overwhelmed by all the different types of perfumes, you’re not alone. Parfum? Eau de Parfum? Eau de Toilette? What exactly does it all mean, and more importantly, how do you choose the right one?
We break it down for you below.
It’s All About the Concentration
The main difference between these fragrance types lies in their concentration of perfume oils. The higher the concentration, the longer it lasts and the stronger the scent.
- Parfum (Pure Perfume): The most concentrated of them all, parfum contains around 20-30% fragrance oil. It’s rich, deep, and lasts the longest on your person (up to 12 hours or more). A little goes a long way, and because of its intensity, it’s usually the most expensive option.
- Eau de Parfum (EDP): Sitting at around 15-20% fragrance concentration, EDP hits the sweet spot for many. It’s strong enough to last 6-8 hours but not as overpowering as parfum. Perfect for daily wear or a night out.
- Eau de Toilette (EDT): With 5-15% fragrance oil, EDT is lighter, fresher, and lasts about 3-5 hours. Ideal for those who prefer something subtle – you’ll likely have to reapply throughout the day.
- Eau de Cologne (EDC): Typically found in men’s fragrances, cologne has around 2-4% concentration, meaning it’s the lightest and fades the fastest (about 2-3 hours). It’s great for a refreshing, short-lived burst of scent.
- Eau Fraîche: Even lighter than cologne, with only 1-3% fragrance oil. More of a refreshing mist than a lasting perfume, this is perfect for a quick pick-me-up before a date.
Which One Should You Choose?
It all depends on your lifestyle and preference:
- Love strong, long-lasting scents? Go for Parfum or Eau de Parfum.
- Prefer something lighter and fresher? Eau de Toilette is your best bet.
- Looking for a casual spritz? Eau de Cologne or Eau Fraîche are suitable options.
Application Makes a Difference
Regardless of which one you choose, applying perfume correctly is key.
Spritz onto pulse points like your wrists, neck, and behind your ears; these areas naturally radiate heat, helping to diffuse the scent.
And remember, rubbing your wrists together breaks down the fragrance, so let it settle naturally.
Ultimately, the experience of perfume is unique to each individual. Whether you love an intense, long-lasting scent or something light and breezy, there’s a perfect fragrance type for every mood and moment.
So go ahead, browse our extensive selection of perfumes and find your signature scent.