
So, you’re looking for a gift for that Gen Z in your life, when you think of it – a bottle of perfume hardly ever goes wrong. But, how do you pick the perfect perfume for the trendsetters of today? It might seem overwhelming to pick out a gift for your Gen Z child, cousin, niece or nephew, or colleague, but we’ll break it down for you.
Know Their Aesthetic, Know Their Scent
Gen Z loves mixing styles, layering scents, and curating aesthetics that reflect their mood and vibe. Is the person you’re shopping for into minimalism and clean beauty? A fresh, airy fragrance with notes of citrus or white musk might be their go-to.
If their Instagram feed is all about moody tones, vintage filters, and ‘main character energy,’ warm, spicy notes like amber and sandalwood will fit right into their world.
Nostalgia is the New Luxury
Fragrances that remind them of childhood memories, a favorite holiday, or even a retro candy they used to love? Instant winner! Perfumes with notes of caramel, coconut, or soft florals often create a sense of comfort and familiarity, making them a great choice for gifting.
Another trend? Gender-fluid fragrances. Forget the traditional “for him” or “for her” labels, this generation is all about scents that feel personal rather than prescriptive. Unisex blends with fresh, woody, or musky notes are a great bet for anyone who defies labels.
Longevity Matters (Because Gen Z doesn’t have time – or perfume – to waste)
Gen-Z lives life on the go, from morning coffee runs to late-night get-togethers. A perfume that lasts is an absolute must. Eau de Parfum formulas tend to have more staying power, making them a great gift choice.
Want to make their fragrance last even longer? Pair their perfume with a matching body lotion or suggest layering it over an unscented moisturiser. Hydrated skin holds fragrance better, meaning their signature scent will linger all day.
The Unboxing Experience is Everything
Gen Z loves products that feel like an experience, from the design of the packaging to the little details that make an unboxing moment worth sharing.
If you want to go the extra mile, consider personalising the gift. A handwritten note, a small accessory, or even a fragrance discovery set so they can mix and match scents to create their own signature blend will be a hit!
So, whether they love a fresh, floral moment, a bold statement scent, or something cozy and nostalgic, there’s a perfect fragrance waiting for them.Looking for the perfect gift? Explore our collection and find a scent they’ll obsess over.